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@pulse.la
"We finally stopped guessing what works. The content started bringing real clients, not just views. Super clear process and results."
+6.2k followers
+5.3% conversion
+4.7% conversion
about project
Pulse is a boutique fitness studio in Los Angeles focused on high-energy group training. Before working with us, their content looked good but lacked consistency and clear direction. The goal was to turn their social media into a steady source of new memberships and daily audience growth.
challenges
The main issue wasn’t quality — it was positioning. Videos didn’t highlight the experience or energy of the studio, and hooks were too weak to stop scrolling. Engagement fluctuated, and content wasn’t converting viewers into actual clients or trial bookings.
strategy
We rebuilt the content approach from scratch: strong hooks, fast-paced edits, and clear storytelling around workouts and community. Introduced repeatable content formats, optimized posting cadence, and focused on emotional triggers — energy, transformation, and belonging.
results
+6.2k
Steady organic followers increase in 2 months
+38%
Engagement rate per post
+4.7%
More trial signups from content
2.3M
Total reach across platforms
